Ok so I spend my time every day doing things for the blog and thinking up new ideas for products I could possibly sell at craft shows. I don’t do a lot of craft shows because I am going to tell you…they are stressful. I have boxes of stock which I have made over the last year or so, but still every time I get around to doing a show, I suddenly have a good idea that will have me up till 1am the night before…something needs to be done always, organising, displaying options..so forth. What kept me up this time? Valentines day cards and a flamingo colouring book..(which are now available on Etsy here!).
New valentines day cards….
And our new colouring book..thats a uni-mingo on the right…( a flamingo that thinks it’s a unicorn)..FYI this is a colouring book for all ages..
A few things I always do, is have a big product which is my focal point. In the past I have had watermelon table, large spindle with record top, candy stripe table and so forth. This item is always my higher price item and can cost between £20-£50. I don’t always sell them, but people are interested in them, bringing them to my table..or to take a card for a future custom order. Its my bringing in item. If you get me. This show I did a cute small spindle, which I upholstered. I put it down as £25, and a lot of people asked about it. It always works.
So this was my big item, this craft show was different though. Being the organisers first one, the layout was done poorly. So instead of using the four rooms they were given, they squashed everyone into two. So there was a constant traffic jam of people not being able to stop to look. It was a nightmare, all the crafters complained, and the day although fun, had a bit of a downer. Pushchairs were a no go causing the majority of the possible customers a hard time getting round, if at all. So I made a whopping £2.50. Which isn’t too bad as I heard a lot of people didn’t make anything The £2.50 brought me some sweets so yeah…tops up. I also had a bunch of business cards go which is always a plus. Not every craft show is going to be successful.
Another thing I do is to group my items together as much as possible and to make it casual, I don’t tend to use a ton of intricate display shelves, as this can cause a slight hesitation for onlookers to pick up your products. One women had a mare with her display, people kept knocking things down, then the whole thing came down, it can be a massive hassle, so sometimes I think displays (especially big ones) are a no go, unless its sturdy and kid friendly.
I only ever get £30 of change, with is mostly £1 , 50p, 20p and a couple of fivers. I always have an order book ready incase of a custom order, and I try and have something creative to do while I am sat there, so its proof I make my crafts and it also helps pass time during quiet periods.
I find sometimes you get a lot of people at craft shows, who it turns out don’t make even 10% of what they are selling, and they quite often sell quite a bit…which isn’t necessarily a bad thing, but when you look at the men and women who knit for countless hours, painstakingly cross stitch or hand paint intricate items sometimes its a wee bit annoying because hen you have someone who just buys sweets and wraps them up, or scarves and jewellery and thats their store. Nothing handmade in it what so ever… I brought some sweets don’t get me wrong, but I spent most of the day talking to two women, who spend their day knitting the cutest things, but have to put their prices down to compete with other sellers who sell clothes, or hats and scarves that have been brought in wholesale..
Moving on, another tip is I personally don’t like to be intrusive, I smile, I ask them if they are having a nice day, offer them a business card, then I quietly let them browse. I hate it when people keep barking prices, and styles at you, I rather have a browse in peace. I do like to use some table confetti to brighten the table up. See how to make your own here.
One last tip. Take food and drink with you. Don’t be a mug like me, and take one bottle of water..and a box of dry cereal…because when it comes down to it and all you can buy is sweets…your going to be on a massive sugar high, then the low will coe and it’s messy…and your moody…not good!